FASHION EAST X GALERIA MELISSA

MAY 2018

Brazilian shoe brand Melissa invited us to curate a visual project and installation in their London flagship store’s art gallery, plus launch party. We commissioned campaign imagery and films, celebrating the work of three Fashion East womenswear designers ASAI, Charlotte Knowles and Supriya Lele. This editorial formed a poster installation in store at ‘Galeria Melissa’ in London’s Covent Garden, alongside displays of specially created garments by the designers and was open to the public May - August 2018.
We produced the launch party, with DJs: Akinola Davies and James Massiah, Art School, a live contortionist and poster giveaways.

(Credits: Editorial photography Dexter Lander, styling Tamara Rothstein, installation Derek Hardie Martin).